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Large number of users have more than one SIM card
zulo

ZULO Alert is a reporting tool that alerts the mobile operator when subscribers who use their mobile phone sparingly switch on their cell phones.

Once the alert is received, the operator can instantly contact such a subscriber over automated voice call, SMS,
USSD messages or even a manual telephone call and persuade him to increase the mobile usage by giving offers/packages.

INACTIVE USERS

A significant number of users are inactive on the network and customer churn rates cross 6% each month

zulo
Zero User
  • 20-25% of mobile users sparingly use their phone.
  • These phones are switched off most of the time.
  • Difficult to contact these subscribers to make offers to them to increase their cell phone usage.
Scenarios/Examples

User is classified into various slices based on the period in which his phone is switched off. Accordingly, this platform can be used as

  • Retention tool – Double Talktime offer to users having
  • Zero MoU for the last 15 days
  • Remove batches of mobile numbers being monitored

The uploaded batches have parameters that define during which time period the mobile subscribers are monitored and acted upon. The period includes a day time interval during which the mobile subscribers can be contacted by the IVR.

zulo
ZULO management web front end

The ZULO management web front allows an administrator to control the operation of the ZULO solution

  • Upload batches of mobile subscriber numbers to monitor
  • Monitor progress of the subscriber monitor by downloading progress reports
  • Marketing tool - for sending info, bill reminders etc
  • VAS tool – Bonus cards, Caller tunes etc

The uploaded batches have parameters that define during which time period the mobile subscribers are monitored and acted upon. The period includes a day time interval during which the mobile subscribers can be contacted by the IVR

Features of Zulo Manager
  • Intelligent integration of Zulo and Smsc.
  • Enhanced and new Reporting Fashion.
  • Flash SMS capability.
  • In build DND filtration
  • Chronological reporting module.
  • Can Pre-schedule jobs up-to one week.
  • Uploading and Finishing campaign in production hour would not effect push rate.
  • Ability to store product manager MSISDN, which will be automatically appended to daily base upload file allowing product manager to monitor daily campaigns.
  • Customization rule setting capability for effective user segregation.
  • Capacity of 50 lakh SMS/day ( 10 hrs )
  • Vernacular SMS capability.
  • Status showing current SMS process/delivery rate.
  • Open source reporting module.
  • Cross checking of scheduled jobs before pushing the jobs to customer.
  • Can store verbiages and base in the interface itself.
Why ZULO Manager.. ??
Features/Functionality ZULO Conventional OBD/SMSC
Ability to track Users when they latch to the network
Integrated campaign Management Tool
Detailed Delivery Reports with MSISDN
Free Capacity Additions
Integrated OBD/SMS Platform, accessible from the same platform
Circle Leavel Customusations
24*7 Technical and Marketing support
Free Software Updates
24*7 Monitoring Tools with System health checks
Exclusive Features
Auto Bonus expiry promotions

A SMS push that explains the validity expiry for the customers. This SMS is pushed on D, D-1, D-2, D+5, D+10. The validity is calculated as per the ALCO-end date, and this is retrieved by calling the ALCO check URL where the information is fetched from the base shared to us on a monthly basis.

Threshold Balance Promotion

Segmented offer sms will be sent to customer when his balance is less than the threshold balance mapped for him.

Mapping offer Segments & Offer promotion

Map the corresponding segment(v2v,v2m,std or isd) with offer segmented base & corresponding segmented offer verbiage will be sent to customer on a daily basis

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